Shopping Ads Optimization
Once your shopping ad is in place, you need to optimize it so that you can analyze its performance. It will help you measure the results that you want. IntellectAds’ shopping campaign optimization service leverage data analysis and intelligent ID bidding to improve your return on investment (ROI).
A successful shopping campaign requires continual optimization. You need to have a precise product title so that google can recognize your product as a relevant entity. If you have an ecommerce business then you must pay attention to the advanced optimization techniques which can make your product feed stand out.
HOW WE WORK:
1. Data Optimization
We maintain a regular feed of high quality data that reflects latest updates of products. We optimize your product descriptions and images on regular basis.
Your campaign results is further maximized by setting up negative keywords to keep your product away from appearing on low traffic or irrelevant traffic search queries.
2. Campaign Strategy
We create strategy to segment your campaign into various product and ad groups. Our results oriented approach ensures that the best group gets the highest share of the campaign budget.
3. Strategic Bidding
Our experts optimize your bidding to ensure the product gets maximum spotlight for boosting your ROI.
4. Tracking Performance
We maintain a regular flow of performance and optimize it accordingly. We analyze the data derived from your product group along with advertisers performance selling similar products.